The Mozilla branding team was created specifically for this purpose. At the same time, the browser needed a conceptually new logo because the old one no longer matched the theme. In 2004, Firebird became Firefox, although that name was also taken over. Subsequently, it turned out that this name already belonged to one of the Internet services. For several months it was called Firebird, and the icon has not changed. Her tail and wings seemed to be on fire, in keeping with the legend of the phoenix rising from the ashes.īut problems with trademark rights forced the owners to rename their project.

Its visual symbol lived up to its name: the designers depicted a red bird, the feathers of which resembled tongues of flame. In 2002, the Phoenix browser was developed. As a result, the image lost many details and became more colorful, which is the main trend in the identity of many companies. Over time, it has hardly changed: the designers only slightly simplified the design and increased the picture’s brightness. The original visual symbol of the brand appeared in 2004. By the way, she is depicted on the browser logo and not a fox, as everyone thinks. The second option – Firebird – was also busy.Īs a result, the creators had to name their project Firefox after the tiny red panda. They made a mistake with the choice of the name: it turned out that such a trademark already existed. The changeover had to be celebrated somehow, so Dave Hyatt and Blake Ross decided to release the Phoenix browser. Subsequently, Netscape members formed the Mozilla community to develop free software. In the late 1990s, the company and its main product were bought by the American media conglomerate AOL. To show its edge, Netscape made the browser open, but even that didn’t help it. It introduced one of the first browsers but could not compete with Microsoft, adding Internet Explorer to every Windows software package. Then a new major player appeared in the IT industry – Netscape. The oldest “starting point” can be called 1994. The history of the Firefox brand began much earlier than is commonly believed.

Mozilla firefox logo vector